The IT Channel’s Top Partner Programs are Highlighted
CHICAGO, IL — Monday, March 30, 2020 — Nitel, a leading next-generation technology services provider, is being recognized by CRN®, a brand of The Channel Company, in its 2020 Partner Program Guide. This annual guide is the definitive listing of the most rewarding partner programs from technology companies that provide products and services through the IT channel.
The Channel Company’s research team analyzed each vendor’s partner program to compile this guide. Each was scored based on several factors, including investments in program offerings, partner profitability, partner training, education and support, marketing programs and resources, sales support, and communication. Based on that assessment, Nitel’s partner program stands among the top technology suppliers in the IT channel, providing excellent value and support for solution providers.
Open to Nitel’s top-performing master agents and distributors, the program provides dedicated partner support and business development resources including market development fund accrual and channel director alignment. Select partners benefit from additional, unique sales incentives or co-marketing opportunities.
Nitel also launched their Partner Accelerator Program last year to offer free customized marketing support for partners, enhancing their ability to reach prospects and drive their business forward.
“With the speed and complexity of technology today, solution providers need partners that can keep pace and support their growing business.” said Bob Skelley, CEO of The Channel Company. “CRN’s Partner Program Guide features insight into the strengths and benefits of each company’s program to identify those that truly support and drive positive change within the IT channel.”
“We are dedicated to providing our partners with the tools and resources they need to be successful,” said Mark Dickey, executive vice president of sales and marketing, Nitel. “From guiding customers through their digital transformations to helping partners boost their marketing programs, we do everything we can to pave the way for their success.”
The 2020 Partner Program Guide will be featured in the April issue of CRN® and online at www.CRN.com/ppg.
About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers, and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. www.thechannelcompany.com